Waterplay

Communications

Graphic design

Web content: writing + asset management

Marketing collateral creation + management

I worked at Waterplay as a Marketing and Communications Specialist. I was the go-to for communications, writing press releases, trade articles, blog posts and more. I oversaw the website redesign and wrote its content. I was also responsible for all marketing-related graphic design.

Some particularly creative print campaigns are featured below: a trade show handout printed on seed paper to celebrate the launch of the Grasslands features, a highly customized mailer of “puzzle pieces” showcasing the modularity of the Discovery Stream, and a brochure with a storybook twist (translated in French as well).